For brands that are the adventure
We help outdoor and travel companies grow with purpose through sharp strategy, storytelling, and marketing that leaves the trail better than we found it.
Where adventure meets strategy
Marketing tailored for outdoor rec and travel brands, by a team who lives the lifestyle
Hi. We're indigo.
a Modern Marketing Micro-Team for Outdoor & Travel Brands
We partner with adventurous companies who want more out of their marketing.
We live and breathe this industry not just as strategists, but as your target audience. That’s why our work lands. We get the culture. We get the nuance. We get you.
Need sharper positioning? A smarter content engine? A partner who moves fast and thinks with you? You’re in the right place.
What It’s Like to Work With Us
Our Process
Marketing Should Feel Clear, Collaborative, and Actually Effective
You’ve got a lot on your plate so we’re here to make marketing one less thing to worry about.
You need someone who gets your audience, brings sharp ideas to the table, and helps you keep the momentum going. Someone who acts like a teammate, not just a vendor.
Hi, hello, hey there! That’s us.
We don’t follow rigid playbooks or over-engineer simple problems. We help you figure out what actually needs to happen and then make it happen. With thought. With care. With momentum.
Here’s how we plug in:
- Strategic Messaging & Brand Clarity
- Content & Channel Strategy
- Email + Lifecycle Marketing
- Website Copy & Landing Pages
- Paid Media (Meta + Google)
- Fractional CMO Support & Consulting
Our Process
Marketing Should Feel Clear, Collaborative, and Actually Effective
You’ve got a lot on your plate. We’re here to make marketing one less thing to worry about.
You’re not after more generic advice. You need someone who gets your audience, brings sharp ideas to the table, and helps you keep the momentum going.
Someone who acts like a teammate, not just a vendor. Someone who helps you think clearly and move with confidence.
Hi, hello, hey there! That’s us.
We don’t follow rigid playbooks or over-engineer simple problems. We help you figure out what actually needs to happen and then make it happen. With thought. With care. With momentum.
Here’s how we plug in:
- Strategic Messaging & Brand Clarity
- Website Copy & Landing Pages
- Content & Channel Strategy
- Paid Advertising (Google and Meta)
- Email + Lifecycle Marketing
- Fractional CMO Support & Consulting
"We've Got a bundle for that"
You bring the challenge. We’ll bring the solution.
Our bundles are built to untangle your marketing and get things moving.
Be Where It Matters
You don’t need to be everywhere. Just in the right place, with the right story.
This bundle helps you get seen by high-intent audiences through planned positioning, targeted content, and visibility strategies that don’t waste your time.
Make It Easy to Say Yes
People already want what you offer. Let’s make sure they feel it.
Clear words. Smarter flows. Stronger signals. We’ll help you remove friction and build moments that turn interest into action, without the hard sell.
Keep Your People Close
Because it’s way easier to grow with folks who already believe in what you’re doing.
Stay top of mind (and in their good graces) with thoughtful follow-ups, timely nudges, and content that actually earns its keep.
Just Need One Piece of the Puzzle?
Pick What You Need, Leave What You Don’t
FAQs
frequently asked questions
What kinds of brands do you work with?
What if we’re not “outdoorsy enough”?
Do you work with small teams or solo founders?
Q: How do we get started?
Let’s Figure Out What’s Next
That’s what this call is for. We’ll listen first, then help you figure out where to go from here.
Stay Up to Date
What We’d Tell You on a Strategy Call
Twice a month, we share the kind of advice we’d give on a real client call — whether you’re working with us or not.
