Why Choose Indigo?

About Us

the indigo Story

Indigo Media Solutions was born from a love for adventure and a drive to elevate brands that are pushing the outdoor and travel industries forward.

Fueled by a passion for storytelling and a commitment to genuine connections, Indigo exists to make digital marketing accessible, effective, and meaningful for brands ready to grow.

Simply put, Our Mission is to equip outdoor and adventure-focused brands with digital strategies that build community, inspire action, and drive measurable growth.

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Happy Clients

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Years of helping brands just like you!

The indigo impact

We’re adventurers, just like your audience.

Our firsthand experience in the industries we serve allows us to create content that feels more like community building than just a step in a marketing funnel. We know what your audience wants to hear and how to speak to their passions in a way that feels genuine and engaging.

We're not just another bloated content mill.

We’re a lean team, fully invested in your brand’s success. Unlike content mills that pump out material just to check a box, we approach every project with purpose and intention. We won’t take your money unless we’re confident we can deliver the ROI you’re looking for. 

We're people-centric to our core.

While AI tools like ChatGPT can improve efficiency, they consistently fall short in two areas: consumers are quick to spot AI-generated content and often distrust it, and Google’s new SEO guidelines make it harder for AI-driven content to rank well. That’s why we prioritize human-driven strategies.

Meet your Crew

Erin, cofound of Indigo Media Solutions, sitting in a chair with pen and paper in hand, smiling off to the right.

Erin Salisbury
CEO & Copy Chief

Erin brings together her engineering background and passion for storytelling to lead strategic, results-driven campaigns. With a love for outdoor sports like biking, snowboarding, and rock climbing, she approaches marketing with both analytical precision and strong industry insight.

Justin, cofounder of Indigo Media Solutions, smiling at the camera with a mountainscape in the background

Justin Graham
COO & SEO Lead

Justin brings an analytical approach to SEO, drawing on his engineering background to spot patterns and uncover new opportunities for brands in the industries he knows and loves. Outside of work, he’s a wizard at climbing, backpacking, and creating community in hostels around the world while working from a new country every month.

Henry, cofounder of Indigo Media Solutions, with a white hat and white sweatshirt on, standing in front of mountains and a lake

Henry Adams
CSO & Paid Advertising Lead

Henry’s unique experiences, including roles like ski big air follow cam and documentary filmmaker, have honed his adaptability and creativity. This eclectic skill set drives Henry’s approach to growth and paid media at Indigo, where he brings both industry insight and a fearless passion for new challenges.

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