This Isn’t Just Marketing to Us
About Us
the indigo Story
Indigo wasn’t born from a business plan. It came from years of working in marketing roles that felt disconnected from the things we actually care about.
We were tired of busywork, bloated processes, and strategies that sounded smart on paper but didn’t go anywhere. So we built the thing we wished existed: a small, sharp team that works directly with brands doing real work.
Because we believe good brands doing good work deserve to win.
Happy Clients
Years of helping brands just like you!
The indigo impact
We’re adventurers, just like your audience.
Our firsthand experience in the industries we serve allows us to create content that feels more like community building than just a step in a marketing funnel. We know what your audience wants to hear and how to speak to their passions in a way that feels genuine and engaging.
We're not just another bloated content mill.
We’re a lean team, fully invested in your brand’s success. Unlike content mills that pump out material just to check a box, we approach every project with purpose and intention. We won’t take your money unless we’re confident we can deliver the ROI you’re looking for.
We're people-centric to our core.
While AI tools like ChatGPT can improve efficiency, they consistently fall short in two areas: consumers are quick to spot AI-generated content and often distrust it, and Google’s new SEO guidelines make it harder for AI-driven content to rank well. That’s why we prioritize human-driven strategies.
Meet your Crew
Erin Salisbury
CEO & Copy Chief
Erin brings together her engineering background and passion for storytelling to lead strategic, results-driven campaigns. With a love for outdoor sports like biking, snowboarding, and rock climbing, she approaches marketing with both analytical precision and strong industry insight.
Justin Graham
COO & SEO Lead
Justin brings an analytical approach to SEO, drawing on his engineering background to spot patterns and uncover new opportunities for brands in the industries he knows and loves. Outside of work, he’s a wizard at climbing, backpacking, and creating community in hostels around the world while working from a new country every month.
Henry Adams
CSO & Paid Advertising Lead
Henry’s unique experiences, including roles like ski big air follow cam and documentary filmmaker, have honed his adaptability and creativity. This eclectic skill set drives Henry’s approach to growth and paid media at Indigo, where he brings both industry insight and a fearless passion for new challenges.
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